Despite all the pandemic shutdowns, Samsung has still managed to keep a hold on the market shares. The company’s quarterly revenue has managed to reach an all-time high, even surpassing Apple’s smartphone shares in the US.
According to the reports from the market research firm Strategy Analytics, the market shares of Samsung in its home market, South Korea has reached an all-time high. While the company has hit a record market share of 72.3% during the 3rd Quadrant in 2020. Meanwhile, the market share of Apple is at 8.9% and LG is at 9.6%, both of which saw a decline below the 10% mark. It’s the first time for Samsung to cross the 70% mark in Korea.
It is speculated that the new launches from Samsung in the 3rd Quadrant in 2020 helped the company reach this mark. This includes its Galaxy Note 20 series, Galaxy Z Flip 5G, and the Galaxy Z Fold 2. The company had shipped over 3.4 million units.
However, with the new launches from Apple, we can expect the company’s market to drop a bit. To combat this, we can expect to see the new Galaxy S21 series sooner than usual. If we go by the recent reports, we might just see the launch of this new series as early as January 2021.
via - Sammoblie