Well, it might be, especially if Apple is forced to. Google pays Apple money to be the default search engine on Safari. In return, Google gets to serve ads to millions of iPhone users. This arrangement has been there for over a decade now.
However, according to a report from the Financial Times, iOS 14 hints towards Apple’s future plans. Searches on the home screen are linking directly to websites which could be the tip of the iceberg of Apple’s take on a search engine.
Android Police reports that Apple has put a lot of job advertisements for search engineers and even hired Google’s head of search, John Giannandrea.
Apple’s web crawler, the Applebot, is also very active since the past few weeks hinting that it might in fact launch its own search engine after all.
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