US telecommunications giant AT&T have announced plans to open 250 shops inside current Best Buy stores, which will offer their full range of services by the end of this year.
According to their Consumer Blog:
By expanding our in-store presence and depth of products sold at Best Buy, we’re giving customers another convenient way to fully experience what AT&T has to offer. We look forward to everyone stopping by one of the select stores and seeing the new changes for themselves.
The spaces are starting to appear this month, with renders visualizing how things will look (above and below) aimed at pushing their Home Security and Automation service AT&T Digital Life, as well as giving Best Buy customers “a more personalised connected life experience”.
AT&T Consumer Blog:
Customers look to Best Buy for the latest selection and service of tech gadgets. AT&T is known for helping you stay connected anytime, anywhere. Now, we’re joining forces – starting this month, when you go into select Best Buy stores, you’ll see new AT&T shops aimed to give you a fully #ConnectedLife experience…
“The shops allow us to offer even better service to our customers, whether they need help with their data plan or understanding how their phone or tablet can better control their increasingly connected life,” said Josh Will, Senior Category Officer of Mobile and Connected Home at Best Buy. “ The mobile device is becoming the remote control to everything else in our lives, but it can be confusing. We can help shoppers make sense of it all.”
You can find out more about AT&T’s partnership with Best Buy on their blog HERE.