For the third year in a row Nokia has been voted India’s “Most Trusted Brand”. This survey is an India Study, 2013 (BTR 2013) is the third in its series and this year the report lists India’s 1100 Most Trusted Brands from 211 categories. The report is a result of a comprehensive primary research based on 61 attributes called the Brand Trust Matrix. The research conducted among 2505 influencer-respondents from 16 cities, generated more than 3 million datapoints from 13000 hours of research.
This is good news for Nokia indeed….India’s economy is growing and there will be a lot of customers looking for phone in the near future. It good to know that Nokia will be one of the first places they look for those devices.