As you can see form the chart above Windows phone grew by leaps and bounds last year easily outpacing all the other OS’s. In fact it was only one of three OS’s to show positive growth. While a 289% growth is impressive (and it is) actual user wise it still a small percent of the entire market. (1.05%) to be exact. So this begs the question at percent do we consider Windows Phone a success? Compare against the other OS percent wise below.
While it’s place in the market is tiny compared to the “Big 2 ” (iOS and Android) you can see that it will easily move into 3rd place this year and plant itself as the 3rd ecosystem. (this was the goal of Nokia/Microsoft all along) That being said to truly be successful and save Nokia Windows Phone will have to grow even quicker this year (around %400 rate) and push the worldwide usage number to the 4% range.
Do I think it can happen? In a word, yes! There is now public awareness of the OS like never before and the brand is finally starting to build. More and more OEM’s are getting on board making Windows Phone handsets plus developers are making apps for it at a record clip. In 2013 there will be a Windows Phone in almost every price point and the apps people crave will be there (most of them anyway) this is a recipe for success in my opinion. My take on the numbers and the future of Windows Phone says success but I would love to hear yours. Lets hear them in the comments or always feel free to tweet me directly.