South Africa’s Most Loved Cell Brand? Nokia of Course

South Africa’s top weekly newspaper The Sunday Times has taken it’s annual survey and Nokia is South Africa’s most loved cell phone brand…again. During the 14th annual Sunday Times Top Brands Survey event held in Johannesburg they revealed Nokia as the leading cell-phone brand in the business to consumer category.
This is based off of overall brand familiarity, user experience, non-user perception, and actual brand presence in the South African market. The combined results calculated the winning brands in 38 consumer categories, and 13 business sector categories.
This is not Nokia’s only win in South Africa according to World Wide Worx’s Mobility 2012 survey over half of the South Africans surveyed chose a Nokia when buying a phone. It seems in country where durability of a phone still counts for something that Nokia’s relationship with it’s customers and it’s reputation for making quality cell phones still win the day.

VIA

Lenny Bonsignore
Lenny Bonsignorehttp://www.OneTechStop.net
Lenny Bonsignore @LennyBons34 is Owner/Editor- in -Chief of OneTechStop, Sports fan, Tech guy, & Mailman by Day [email protected]

Latest articles

Related articles

Leave a reply

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.